Know if your metatags and CTR% are good or bad. — How can you possibly know if your metatags and CTR% are good or bad? Well, don’t worry! I made a Google Colab Python script that connects with Search Console API and makes use of machine learning models. The model predicts clicks on search queries based on impressions and position, and…

The politicians who met at COP21 Paris agreed for a 1.5°C ambition but they still haven’t come up with any concrete plans on how to achieve it yet. If the COP in Glasgow will be succesfull in making the plans more concrete, it still can just be too hard and…

Automation is the future, and Python scripts are an excellent way to get started in your automation journey. You will need a way of scheduling though in order for this automation process to not only be effective but also manageable! In my example, we will send a daily mail with…

Would you like to know why data visualisation is important and how you can create great visualisations for keyword rankings and organic search performance in PowerBI and Google Data Studio? Find my slides here: You can connect with me on Twitter or LinkedIn. Visualisations Google Data Studio Copy from https://datastudio.google.com/reporting/0791fd41-cc17-4d62-91df-04619f28710d You will find: …

Google’s latest update is going to make loading speed increasingly important. How can you improve the load time of your site without having to manually check every page? …

Katy Milkman is a professor at Wharton University, host of the Choiceology podcast and an expert in Behavioral Sciences. In her book “How to Change” she shares her tips for changing your behavior. The book is grounded in science but written so that even the most casual reader can understand…

SEO keyword research is time consuming. If only there was a way of automating this process! Solution: the 5 minutes KWR script to get you relevant ideas! All you have to do is enter up to 5 seed keywords and let the script work its magic. …

Using World Bank Data — You may know about Hans Rosling, the rockstar data specialist and his project Gapminder. In his amazing, funny, entertaining and informing TED Talk he showed the surprising good state of humanity in a world. This should be a required video for every data geek! In fact, it should be a…

Using Google Colab and Google Sheets it is possible to run Machine Learning models on all your Google Sheets data from within your browser. Yes, machine learning can be done without any infrastructure, local resources or cost! The advantage of Google Sheets is: you can clean your data in a…